BIGinsight™

Your business relies on your customers…. Why would you make a decision without them?

Navigating the volatile economy is tough even for the most seasoned executives. One slip-up could cost your company millions. Knowing your customer makes decision-making easier. With BIGinsight, you can access information at your fingertips that will help you make strategic decisions you can be confident in.

BIGinsight consumer-centric insight resources deliver executives the latest insights using fresh data from multiple sources including ProsperChina™ and the Federal Government. As a comprehensive source of information, BIGinsight represents the voice of the consumer and provides knowledge to marketers regarding consumer views on the economy, personal finance, retail, lifestyle, media and domestic and world issues.

BIGinsight.com is an information portal that brings together thousands of real-time data points from numerous sources and makes them available as insights through interactive charts, videos and webcasts. This decision-making resource provides a comprehensive, up-to-date view of the ever-changing consumer in easy-to-understand charts and graphs. Getting insights that can be trended over ten years in interactive charts, along with monthly Executive Briefings and Facebook and Twitter posts, is as easy as clicking a mouse.